How to Build a Confident Brand

#LeadandLift | Episode 12 | Faith James

Have you ever wondered what people say about you when you leave the room?

The Queen of Branding, Faith James shares her wisdom on “How to build a confident brand.

Faith says each of us already have a brand, it just requires some excavating…and she shares exactly the steps to take to excavate it.

Faith James is an award-winning marketing and branding executive with over 25+ years experience creating campaigns for Fortune 500 brands like IBM, Microsoft, Pepsi, Mary Kay and Liberty Mutual to name a few.

Here’s what you’ll learn in this episode:

• You already have a brand
• Finding out how you’re perceived
• Staying the course
• Saying yes to yourself

I hope you enjoyed this impactful interview as much as I did and you are now equipped with tips and techniques to excavate your own Brand!

Here’s a glance at this episode: 

• It’s not so much as building the brand, it’s excavating it. You already have it. Because your brand is this: your promise of value.
• Set-up a 360 brand survey. Answer 10 or 15 questions yourself, then ask the same questions to others.
• Even if you don't know the full destination but you know that the path you're on is where you want to be, you stay the course. If you get lost, recalculate your path.
• There is a 100% chance that nothing will happen if you do nothing. But if you do something, what you dream of may very well come true. Trust that you have what it takes to get there.

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I have added bonus episodes from the first virtual Lead and Lift summit and I shall be adding more bonus episodes.  If you’re not following, then you may miss the episodes.  Follow now! 

Links mentioned in this episode:

• Faith James Facebook
• Faith James  Instagram
• Faith James LinkedIn
• Faith James Twitter
• Faith James  Website

Links mentioned in this episode:

• Chabidaye Facebook
• Chabidaye Instagram
• Chabidaye LinkedIn
• Chabidaye Website